Daniel Askins is a New York based Art Director and designer specializing in brand design, creative direction, and integrated campaigns. His work spans beauty, fashion, retail, and lifestyle, bringing together strategic thinking, visual storytelling, and a strong understanding of how brands connect with people across channels and experiences.

Originally from a small town in Pennsylvania, Daniel followed his passion for design to the Savannah College of Art and Design (SCAD) before building his career in New York. His experience includes creative work for global brands such as M·A·C Cosmetics and American Eagle Outfitters, spanning digital, e-commerce, retail, CRM, print, and experiential.

His approach is grounded in the belief that great creative should do more than look good, it should create a clear point of view, solve a real problem, and move a brand forward. Whether shaping a campaign, directing a shoot, or developing a broader brand experience, Daniel brings equal focus to the idea, the execution, and the impact.